South Carolina

National Chocolate Milkshake Day

The Dairy Alliance's Jill Gobin worked with the director of the York One school district to create a schoolwide promotion for National Chocolate Milkshake Day on September 12. Students who opted for a milkshake that day had the opportunity to spin a prize wheel for a collective The Dairy Alliance and Fuel Up to Play 60 swag prize. The promotion was a success. In just one day, York Intermediate School served 401 milkshakes alone. That’s a lot of milk moved!