With a new school year comes milk promotions. The Dairy Alliance has offered in-person and virtual trainings to schools across Mississippi this year. Some schools, like Lee County and Alcorn County schools, prepared to introduce the Moo Brew dairy optimization program to their schools through ice coffee drinks made with real milk. Others learned through Strive to 35! how to best serve cold milk safely to students. Through these trainings and others across Mississippi, The Dairy Alliance is sharing resources and program opportunities that will bring nutritious milk to students.