Donna Martin on Coffee with America
10/15/2018 (Nashville, Tenn.) – Donna Martin, Registered Dietitian and dairy advocate, appeared on Coffee with America to support The Dairy Alliance’s Eat Together, Eat Better campaign. Donna talked about the three tips to help families eat together: plan, prep and pack the pantry. She also discussed the health benefits children receive from eating with their families. Her video has over 2.5 million views so far! Watch the full segment here.
Water Town Middle School Awarded Hometown Grant
10/03/2018 (Wilson County, Tenn.) – The Tennesse Titan’s awarded Water Town Middle School a Hometown grant to kickoff their Fuel Up to Play 60 program. With this Hometown grant, Water Town Middle plans to increase access to school breakfast and nutrient-rich foods, including dairy. Titan’s player Ryan Succop, mascot and cheerleaders along with The Dairy Alliance staff presented the grant check to Water Town Middle students. While celebrating the grant, students learned how they can fuel up with greatness with healthy food and milk. Media outlets such as Titans Online and Nashville ESPN radio station also attend the event, generating thousands of views. Full Story
Jonesborough Elementary Celebrates World School Milk Day
9/25/2018 (Johnson City, Tenn.) – Jonesborough Elementary School celebrated World School Milk Day on September 25! The students had a special visit from a cow-representative from The Dairy Alliance and the Chik-fil-A Cow during lunch. Students who chose milk with their lunch received stickers and prizes provided by The Dairy Alliance. During lunch, students learned about the health benefits and nutritional value of milk. There was also a “design-a-milk-carton” contest where the students drew and designed a milk carton.
Student Dairy Day at the Appalachian Fair
8/23/2018 (Gray, Tenn.) – Students from the surrounding Tri-county area attended the Student Dairy Day at the Appalachian Fair in Gray, Tennessee. The Dairy Alliance’s Cindy Cooper along with University of Tennessee Agriculture Extension Agent John Hamrick and 4-H Program Assistant Barbara Nuckols taught students, teachers and adult volunteers a dairy lesson. John started each session by discussing the types of dairy cows, the milking process, cow care and the sustainability of dairy farming. Cindy then discussed the nutrition found in milk, chocolate milk, cheese, and yogurt. She emphasized the important role dairy plays in bone development and overall health. The students gave examples of dairy foods they eat every day. Several students commented that they love milk and that they drink more than three cups each day! After the presentation, each student visited with fellow student Kali Collette and her dairy cow Betsy. This was the first time many students ever touched a cow. The Dairy Alliance provided over 1500 pencils, plastic bracelets and dairy farming coloring books for the teacher classroom.
Dairy Delights at Creative Discovery Museum
7/12/2018 (Chattanooga, Tenn.) – The Dairy Alliance provided yogurt parfaits and giveaways to children and their parents at the Creative Discovery Museum in Chattanooga, Tennessee. This dairy delights event was a part of the educational sponsorship which educates children and their families about the importance of dairy in a well-balanced diet.
Mayfield Elementary Reveals New Farm Scene Mural
4/12/2018 (Cleveland, Tenn.) – Mayfield Elementary in Cleveland, Tennessee celebrated Art Awareness night featuring the newly painted mural in the cafeteria serving area. The mural featured a milk truck, barn, cows, and a real picket fence. Students were quoted as saying: “This is cool!” “I love the cafeteria!” “This is really awesome!” Cafeteria manager Cindy Erfmann’s idea to showcase the farm scenery featuring the dairy milk truck and cows is phase one of the cafeteria redesign. She plans to expand the farming scenery and to include a farmer’s market. Erfmann wants to increase the student awareness of all farm to school plate options specifically focusing on dairy. Over 300 students and family members attended the grand reveal. Attendees were served cheese pizza, yogurt, cheese sticks and ice cream donated by the Mayfield Creamery from Athens, Tennessee.
Glenn L. Martin Elementary Awarded Fuel Up to Play 60 Grant
2/22/2018 (Crossville, Tenn.) – The Dairy Alliance’s Cindy Cooper and Melinda Turner attended an event at Glenn L. Martin Elementary to celebrate moving dairy through Fuel Up to Play 60. Students were presented a $4,000 Fuel Up to Play 60 Grant check to fund the Grab N’ Go Breakfast kiosk and small physical activity equipment. Cindy and Melinda met with the Student Advisory Council, and conducted smoothie taste testing. They also reviewed a recently completed student survey about the breakfast program. Students discussed upcoming Fuel Up to Play 60 and Dairy Everywhere Promotions at their school.
Milk Consumption increases with Breakfast in the Classroom in Bedford County Schools
12/31/2017 (Shelbyville, Tenn.) – Bedford County Child Nutrition Director Janet Clarkson was concerned for several years that her students were not able to eat breakfast before school. Clarkson worked with her local school board to offer free breakfast through Community Eligibility Provision (CEP) but still felt too many students were not eating. She came to The Dairy Alliance for ideas to increase breakfast participation. The Dairy Alliance offered grants to develop Breakfast in the Classroom (BIC) programs at three Bedford County schools. Those schools saw an average increase in breakfast participation of 37 percent and a 22 percent increase in milk consumption between the 2015-16 and 2016-17 school years. The program has been so successful that the district plans to offer BIC in additional county schools.
New Milk & Honey in the Gulch delivers on promise of abundance (The Tennessean)
12/7/2017 (College Grove, Tenn.) – A land flowing with milk and honey, as cited in the Old Testament, means the Promised Land, a fertile place to be nourished and thrive. Beverages run the gamut of smoothies, shakes, cold-pressed juices, coffees and teas, as well as a Hatcher Dairy milk punch. Full Story
Titans/Fuel Up to Play 60 Kids Day
12/3/2017 (Nashville, Tenn.) – Students from Rutherford County Schools in the greater-Murfreesboro area were invited to take part in the Tennessee Titans’ Kids Day. Twelve students and a parent chaperone were allowed to come to the game early, hang out with Titans players and hang out on the sidelines during the game. Halfway through the game, students joined Titans officials on the field, where Rutherford County Schools was recognized as the recipient of a Fuel Up to Play 60/Titans Hometown Grant.
The NFL Fuel Up to Play 60 – Tennessee Titans Hometown Grant program focuses on priority school districts in the Tennessee Titans market. This year, the Titans have committed the $10,000 to Fuel Up to Play 60 in Rutherford County Schools. The grant will help three schools–Smyrna Middle School, Smyrna Primary, and Smyrna Elementary School–with funds to improve access to healthy eating and physical activity initiatives. On hand to accept the check was Smyrna Middle School Fuel Up to Play 60 Advisor Jill Baurin and school health specialist Andrea Burton.
SUDIA exhibits at Tennessee pediatrics society meeting
10/7/2017 (Nashville, Tenn.) – SUDIA staff member and registered dietitian Jenny Beth Kroplin attended the Tennesse chapter American Academy of Pediatrics (TNAAP) meeting in Nashville on Oct. 7. SUDIA exhibited with a full display table with dairy and nutrition information, as well as dairy goodies for the doctors and medical professionals in attendance. SUDIA also sponsored the TNAAP breakfast, where yogurt was served along with fresh fruit and muffins. The SUDIA exhibit was well attended and many physicians took information about dairy and nutrition back to their practices.
Ryan Succop Fuels Up to Play 60 with SUDIA, Titans Hometown Grants Program
9/26/2017 (Smyrna, Tenn.) – Titans players encourage students at Smyrna Middle School to fuel up with healthy foods and be active 60 minutes a day. Full Story
MTSU Dairy Farm Creamery Tour
9/26/2017 (Murfreesboro, Tenn.) – SUDIA Nutrition Affairs Director Mary Martin Nordess and dairy advocate Lisa Sheehan-Smith recently joined Tennessee dietetic students to tour the Middle Tennessee State University (MTSU) Dairy Farm. Everyone who attended to had a chance to tour MTSU’s 750 Farm Laboratory facility, including its state-of-the-art dairy and milk processing plant.
Titans Players Kick-off ‘Titans Tuesdays’ at Dupont Tyler Middle School with SUDIA
9/13/2017 (Nashville, Tenn.) – The Titans kicked off “Titans Tuesdays this week with their longtime partner, Southeast United Dairy Industry Association and visited students at Dupont Tyler Middle School. Full Story
‘Vines and Bovines’ wine and cheese tasting
9/12/2017 (Knoxville, Tenn.) – On Sep. 12, SUDIA, Empire Distributors, Inc. and “The Chop House” restaurant (9700 Kingston Pike, Knoxville) hosted “Vines & Bovines,” a chef’s table tasting event featuring cheese-centered menu items paired with specialty wines from around the world. This unique event featured five signature courses, each paired with wines carefully chosen by Empire sommeliers to highlight the flavors and nuances of featured cheeses. The event received robust pre-event publicity via cityviewmag.com, visitknoxville.com, Newstalk 98.7, SUDIA and The Chop House social media channels. Six lucky diners attended courtesy of an on-air contest with Knoxville radio celebrity, Hallerin Hill. Gift bags for guests included cheese-related kitchen supplies, cookbooks, tasting guides, and local farmstead cheese from Philadelphia, Tenn.’s Sweetwater Valley Farm.
Presentation to Dietetic Interns at Lipscomb University
9/1/2017 (Nashville, Tenn.) -SUDIA staff member Jenny Beth Kroplin presented at Lipscomb University to the Dietetic Interns on dairy nutrition, SUDIA, and the National Dairy Council. She provided students with dairy information along with a milk taste test.
News Channel 5 ‘Talk of the Town’: Mexican Cheese and Beef Bake
8/31/2017 (Nashville, Tenn.) -SUDIA staff member Jenny Beth Kroplin presented on News Channel 5 ‘Talk of the Town’ and demonstrated the SUDIA website recipe, Mexican Cheese and Beef Bake. She shared how hearty and healthy the recipe can be and how it can stretch the family dollar by serving the meal three different ways. Jenny Beth used cheese and sour cream in the recipe adding extra protein and calcium to the dish plus serving the dish with a glass of milk. Full Story
Creative Discovery Museum Family Night with SUDIA
8/10/2017 (Chattanooga, Tenn.) – SUDIA staff members Lanier Dabruzzi and Mara McGurl attended Family Night at the Creative Discovery Museum in Chattanooga. The 453 people who attended sampled white milk, chocolate milk and lactose-free milk, as well as cheddar cheese. Information on lactose intolerance and other goodies were also provided to families.
Leap of faith: How Hatcher Dairy stayed on the farm with bottling milk (Tennessean)
8/7/2017 (College Grove, Tenn.) – Charles Hatcher walked into the barn with a plastic bottle of milk in his hand. Baby calves bawled in their pens lined with hay, awaiting their breakfast at 6:30 a.m. Next to them, their mothers — 70 to 90 head of dairy cattle — had already produced gallons of milk before the sun rose in the College Grove sky. Full Story
Bone-gevity Campaign Summary and Media Round-Up
7/28/2017 – In May 2017, in conjunction with National Osteoporosis Month, SUDIA embarked on an ambitious new campaign, called “Bone-gevity,” to promote the link between milk consumption and bone longevity. This video includes media appearances that took place during the campaign, as well as a summary of the media impact.
SUDIA and GENYOUth Tennessee Impact Report 2017
7/26/2017 – GENYOUth and its related dairy-funded programs (Fuel Up to Play 60, NFL FLAG and AdVenture Capital) have been working hard with the Southeast United Dairy Industry Association, Inc. (SUDIA) to promote healthy eating and physical activity in Tennessee schools. In their latest impact report, SUDIA and GENYOUth demonstrate how dairy dollars go to work for the children of Tennessee.
Southeast states represented at Fuel Up to Play 60 student summit
July 24-27, 2017 – SUDIA Board of Directors Glen Easter (center left) and SUDIA School Health and Wellness Director Molly Szymanski (center right) pose with southeast Fuel Up to Play 60 student ambassadors and program advisors during the annual Fuel Up to Play 60 Student Ambassador Summit. The summit, which took place late July in Minneapolis, Minn., brings together student leaders and educators from Fuel Up to Play 60 program across the country to connect and participate in leadership activities and skill-building exercises. Health and wellness experts, corporate leaders, NFL players and many others helped students and educators learn sustainable skills to improve the health and wellness environments of their schools.
SUDIA participates in Tennessee 4-H Roundup
7/24/2017 (Knoxville, Tenn.) – SUDIA promoted Fuel Up to Play 60 and the use of chocolate milk as a recovery beverage during the 94th annual Tennessee 4-H Roundup and All Star Conference, which took place at the University of Tennessee at Martin from July 24-28, 2017. Tennessee 4-H encourages diverse groups of youth to develop their unique skills and talents to the fullest potential. SUDIA hosted a booth during the event and encouraged exercise and nutrition as part of healthy living by passing out chocolate milk following group exercises lead by the Army National Guard.
Chattanooga Children’s Museum Parent Night with SUDIA
6/8/2017 (Chattanooga, Tenn.) – SUDIA sponsored a free parent night at the Chattanooga Children’s Museum where SUDIA staff member Jenny Beth Kroplin supported SUDIA Communications Director Rebecca Egsieker in sharing nutrition information about dairy while families enjoyed a delicious smoothie recipe provided by Egsieker (The Dairy Chef).