National School Breakfast Week

March 4-8, 2019

Fuel Your Engine with Dairy

and Win the Race with Breakfast!


Promotional Ideas

Monday: Create Power-Packed Yogurt/Fruit Parfaits for the students to start their engines using the USDA Parfait Instructional Card.

Tuesday: Rev up breakfast by featuring a high-energy grab and go breakfast basket or breakfast bag. Put the grab and go breakfast in a Race Car themed bag. Include cheese sticks, yogurt cups, fruit and milk. Offer the Breakfast Basket at alternate locations like the gym, bus drop or school lobby.

Wednesday: Encourage maximum RPMs (Ready to Perform Minds) with the Peaches-N-Cream Waffle Dunkers or the Fruity Flatbread/Sunny Start Flatbread.

Thursday: National Cereal Day. Offer a variety of cereals and encourage the students to try their cereal with nutrient- rich milk. Offer cereal varieties for yogurt mix-ins to turbo charge the students!

Friday: Push the Throttle to the checkered flag by offering Breakfast After the Bell featuring Apple Pie Overnight Oats or Smoothies.


Milk Race Car-ton (Race Car) Ideas

Body: Milk carton (individual, 8 oz. size)

Axles: Straws, Barbeque skewers, Chopsticks

Wheels: Bottle caps, Candy mints (with a hole in the middle), CDs, Cardboard circles

Paint and decorate your Race Car-ton with cereal, glitter, beads, or rocks.

Name your Race Car-ton like Magnificent Milk Machine, Moooove Over, Milk Power, Dairy Blaster

Display the Race Car-tons in the cafeteria. Pick winners for the most creative race car-ton or for the most made in one classroom.


Check out the School Nutrition Association Website to get more ideas for celebrating NSBW!